Tools for Smart Thinking
Richard E. Nisbett
“[A] compelling new book . . . With clear explanations of relevant principles from statistics, formal logic, economics, and psychology, Nisbett does indeed assemble a powerful toolkit for examining the validity of claims made by marketers, politicians, and scientists.”—The Boston Globe
Scientific and philosophical concepts can change the way we solve problems by helping us to think more effectively about our behavior and our world. Surprisingly, despite their utility, many of these tools remain unknown to most of us. In Mindware, the world-renowned psychologist Richard E. Nisbett presents these ideas in clear and accessible detail. Nisbett has made a distinguished career of studying and teaching such powerful problem-solving concepts as the law of large numbers, statistical regression, cost-benefit analysis, sunk costs and opportunity costs, and causation and correlation, probing the best methods for teaching others how to use them effectively in their daily lives. In this groundbreaking book, Nisbett shows us how to frame common problems in such a way that these scientific and statistical principles can be applied to them. The result is an enlightening and practical guide to the most essential tools of reasoning ever developed—tools that can easily be used to make better professional, business, and personal decisions.
Richard E. Nisbett is a professor of psychology at the University of Michigan and one of the world’s most respected psychologists. He has been awarded the Distinguished Scientific Contribution Award of the American Psychology Association, the William James Fellow Award for Distinguished Scientific Achievements, and the Donald T. Campbell Award for Distinguished Research in Social Psychology, among others. His books The Geography of Thought and Intelligence and How to Get It have been translated into more than ten languages.